Now more than ever, nonprofits face a challenging environment. According to the Urban Institute’s National Center for Charitable Statistics (NCCS), there was nearly a 60% increase in 501(c)(3) nonprofit organizations from 1999 to 2009. Potential donors have more choices to make in which causes to support. And in an unpredictable economy, some find those choices harder to make.

Visual communication is a powerful tool for nonprofits to differentiate themselves, gain the attention of key audiences, and persuade them to support the cause. We can help you sort through all the options and design a customized program that satisfies your needs and achieves your goals.

Brand Identity

Your brand is more than just your logo and tagline. It is who you are and what makes you different. We work with you to discover or clarify your unique internal positioning and personality and create your external visual identity (logo, color palette, typography) and voice (tagline and key messages).

Campaigns

The best campaigns—whether to raise money or awareness—are an extension of your brand. Building on your brand foundation, we develop creative concepts and strategies to communicate your message and reach your audiences. Some of the tools we create include

  • Campaign logo and identity packages
  • Case statements
  • Execution strategies
  • Cultivation packages
  • Campaign websites
  • Interactive presentations

Donor Cultivation

We help you tell your story in a compelling way that cultivates relationships and moves
 donors to support your organization. Some of the tools we use are

  • Annual impact reports (print and online)
  • Newsletters
  • Promotional interactive pieces
  • Promotional premiums (giveaway items)

Program Communications

We help you communicate what you need to in delivering your programming to the ones you serve. The tools we use include

  • Print collateral
  • Web-based communication pieces
  • Mobile applications

Events

Whether it is a major donor cultivation event or the groundbreaking ceremony for a new facility, we can provide essential communication support that helps you create an outstanding event. Some of the items we’ve developed for prior clients include

  • Event logo and identity packages
  • Invitations and event programs
  • Set design
  • Signage
  • Advertising